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B2B eCommerce Platform

Deliver an exceptional B2B shopping experience with the Unleashed B2B eCommerce Platform. Empower your customers, streamline operations, and drive online sales with a customisable, business-to-business (B2B) online store.

Existing Unleashed user?

The benefits of our B2B ecommerce platform

Increase customer satisfaction

Customers can place and track orders quickly and seamlessly, improving their buying experience and increasing retention.

Reduce costs

Automate your sales process to minimise manual errors, save time, and cut down on expenses with our efficient B2B platform.

Boost efficiency

Streamline your business processes by removing manual order entry and simplify transaction processes for customers.

Empower your customers with these B2B features

  • Reorder previous orders

Let customers reorder with ease by accessing the Order History page, simplifying repeat orders.

  • Check order status

Customers can monitor all order statuses directly, giving them visibility and control, and helping you resolve issues swiftly.

  • View stock availability

Display real-time stock availability, allowing customers to view detailed product information at a glance.

  • Favourites list

Customers can create a personalised favourites list, making it easier to reorder frequently purchased products.

Hewes Hardware B2B ecommerce platform

Tailored B2B ecommerce solutions for your business

  • Personalise your store

Customise your storefront with brand-aligned design, product catalogues, delivery messages, content pages and more for a unique B2B presence.

  • Customer management

Invite your customers to access your store at a click of a button and manage customer details effortlessly.

  • Customised pricing

If you’ve set a special price, such as a quantity discount or a customer special pricing, your customers will be able to see that detail.

  • Allow multiple admins

Grant admin access based on your current users in Unleashed.

 B2B ecommerce software

Get more out of our B2B store with these powerful features

  • Organised product categories and catalogues

Create categories and catalogues for your products to enhance navigation and target specific B2B customer needs.

  • Consistent branding across your store

Design your B2B store homepage and emails in a way that aligns with your brand and resonates with your customers. You can feature products, use rich text emails and customise your product categories.

  • Multiple warehouses

Managing multiple warehouses is easy with stock visibility. Display stock levels from multiple warehouses and select one destination warehouse that will fulfil your B2B orders.

  • Automatic freight charges NEW

Calculate and display freight charges automatically based on location and order details, improving customer satisfaction.

Hewes Hardware B2B ecommerce platform

New: B2B Payments

Flexible payment options for guests and registered users. Empower all customers, whether regular or one-time buyers, to make credit card purchases from your B2B eCommerce platform.

  • Empower customers' self-service

Customers can complete their journey from browsing to payment independently, saving time.

  • Stay flexible and responsive to changing demand

Your business landscape can change quickly. Use the B2B Payments feature to stay agile — reach out to new customers while engaging with your loyal customers

  • Scale with ease

B2B Payments give you the flexibility to scale and address a larger market without having to set up a system from scratch

  • Capture the market

Attract one-time buyers without requiring account setup, opening new sales opportunities.

Customer success stories: Montana Colors transforms its B2B process with Unleashed

The team and Montana Colors knew there had to be a more efficient way of managing their B2B sales. Find out how they used the Unleashed B2B eCommerce Store to simplify processes and become more progressive in their industry.

Choose a B2B ecommerce store plan that's right for you

The B2B eCommerce platform is available for all Unleashed Medium, Large and Large Plus subscription plans.

Features:
B2B Premium Plus
B2B Premium
Stores
Multiple Stores*
1 Store
Products
Unlimited**
500
Customers
Unlimited**
250
Prices*
$2189 annually or $199 per month
$1419 annually or $129 per month
Content management
Customised pricing
Price tiers
Quantity price breaks
Transactional emails
Multiple images per product
Favourites list
Multiple admin accounts
Additional content pages
Multiple customer contacts
Display stock levels
Display estimated stock arrival time
Display stock levels by warehouse
Standing orders
Multiple warehouses
Product catalogues
Product categories
Personalised email templates
Customisable homepage
Guest access
Payments
Freight charges

* Additional stores can be added on at $828 annually or $69 per month.
** Unlimited access and availability is subject to fair and reasonable use provisions contained in the Unleashed Terms and Conditions.
+ Based on your location, all prices are in United States Dollars and exclude applicable taxes.

Watch how to make the most out of the Unleashed B2B store

B2B eCommerce Platform FAQs

What is a B2B eCommerce platform?

A B2B eCommerce platform is a software tool that enables businesses to sell goods to other businesses online. This allows B2B businesses to automate steps in the sales process and provide customers with a frictionless and optimised buying experience.

How does B2B eCommerce work?

Business-to-business (B2B) eCommerce is a sales strategy in which businesses can purchase goods and services electronically from other businesses. It facilitates the selling of manufacturing and wholesale goods, such as raw materials, parts, and bulk products.

Can you try Unleashed before you buy?

You can try Unleashed free for 14 days. There’s no credit card required to sign up.

What are four examples of B2B eCommerce?

1. Online marketplaces (e.g., Alibaba, Amazon Business)
2. Supplier portals (e.g., supply chain-specific platforms)
3. Distributor platforms (e.g., food and beverage distribution networks)
4. Industry-specific eCommerce sites (e.g., manufacturing or electronics)

Give B2B customers the best buying experience